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Tuesday, March 30, 2004

Review of SEO Best Practices

Below is a summary of Google's Quality Guidelines and Specific SEO Recommendations.

Quality Guidelines - Specific recommendations:

  • Avoid hidden text or hidden links.

  • Don't employ cloaking or sneaky redirects.

  • Don't send automated queries to Google.

  • Don't load pages with irrelevant words.

  • Don't create multiple pages, subdomains, or domains with substantially duplicate content.

  • Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.


  • Webmaster's who seek long-term search engine rankings need to stay within these guidlines in order to ensure the best possible results.


    Joel Dalley
    Senior Project Engineer
    Peak Positions, LLC.
    http://www.peakpositions.com