Acording to Search Insider...
70% of SEM Companies Outsourcing SEO Contracts Abroad.
This should be disturbing to any Credible SEO Firm.
Here at Peak Positions 100% of the work stays in house.
If we need to enlist a software engineer (rare) as a contractor on a project, we bring them in to our offices, put them up at a local hotel, and do the work together right here in our Traverse City, Michigan SEO labs. Nothing goes out, it's called Quality Control. Jack Roberts our Director wouldn't allow any third party to touch our SEO work.
I read him this passage below and he cringed mumbling..."more SEM Outsourcing Garbage?".
Here's a recap of the Search Insider SEO Outsource Piece:
Many SEM agencies today are outsourcing a lot of their SEO processes to companies abroad. They may not accept that, but I can tell you many SEM companies do outsource. Secondly, I do not see why it should be of any concern. I know the whole question of outsourcing has become a big political debate, but we both know that's how the business will operate in future. It's smart outsourcing that will win the day for any serious business entity.
Shouldn't be of any concern ?
Has the client been informed that their SEM vendor outsourced his/her website optimization to unknown third parties, working in unknown countries?
A couple of glaring issues concerned the rest of the crew in our IT dept.:
1) quality control (gone)
2) client communications (impossible)
3) legal issues with contract (breach)
4) confidentiality (gone)
5) Performance (would not expect too much)
6) Outsourcing the Kiss of Death for any SEM/SEO agency.
If you feel that your current, underperforming, and overbilling, SEM/SEO vendor is throwing your website out to the cheapest labor available in the world ....behind your back... and on your dime...
Call Peak Positions an American SEO company, based in America, providing 100% of our PROVEN MANUAL SEO services always done in-house by OUR VETERAN ORGANIC WEBSITE OPTIMIZERS.
Avoid the PPC hype, false position guarantees, deceptive global outsourcing and exorbitant SEM fees...
Outsource SEO with a proven and dedicated organic seo leader that conducts 100% of their SEO services, in house.
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