Dynamic Site Struggling to Attain Top Organic Search Positions?
Google Says: Do Not use &id= in your URLs.
Matt Cutts at Google posted this "SEO Design Nugget" recently and site deisgners everywhere are hoppin' mad:
Here is what Matt Cutts from Google published:
> Minimize the number of redirects and URL parameters.
> Limit URL Parameters to 1-2 whenever possible.
> Don’t use “&id=” in the URL for anything other than a session ID.
> Since &id= typically represents a session ID, we at Google treat it as such and usually don’t include these URLs in the index.
Can it be made any more clear?
&id= in URLs is "lazy-man page coding" that Googlebot would rather ignore.
Related Comments from the Peak Positions SEO Lab:
> Don't Shoot the Messenger: finally a senior engineer at Google confirms the truth and the web design community "guns him down". Why not get to work accomodating Googlebot spiders instead of fighting them.
The session ID tag does not need to be part of the URL.
Sessions can be tracked server side with the IP address.
Hand Code HTML whenever possible.
Pay attention to W3C HTML Validation.
Outsource database SEO services to a proven specialist that can hand-craft page code and parameters to make data mining and content acquistion easy for the search engine spiders that control the organic search results.
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