Organic SEO Blog

231-922-9460 • Contact UsFree SEO Site Audit

Friday, May 01, 2009

Google's Top Display-Ad Executive Is Departing

The executive in charge of Google Inc.'s global display-ad business is leaving the Internet company, the latest in a series of executives to depart in recent weeks.

The departure of David Rosenblatt, the former chief executive of display-ad technology group DoubleClick, is a setback to Google, which has said that making inroads into the display advertising market is a top strategic priority.

Mr. Rosenblatt is leaving because he would like to run a company, say people familiar with the matter, who add that he has yet to formalize specific plans. His departure was reported earlier by The New York Times.

Mr. Rosenblatt arrived at Google through its $3.1 billion acquisition of DoubleClick in early 2008. Google said Mr. Rosenblatt will be succeeded by Henrique De Castro, a member of the company's European sales leadership team. Mr. De Castro's new title will be managing director of global display and YouTube advertising.

"It's important to remember that we have a strong executive leadership bench in place to support all our businesses, and have tapped into that bench," the company said in a statement.

Mr. Rosenblatt's departure follows that of Tim Armstrong, the company's top Americas sales executive, who left to lead Time Warner Inc.'s AOL unit. Sukhinder Singh Cassidy, head of Google's Asian operations, also left after she was passed over to succeed Mr. Armstrong. Earlier this month, Google said sales chief Omid Kordestani was moving into a new role, as senior adviser to the office of the CEO and founders.